Last.fm has teamed up with Fried Puppy Dog Discs today to bring several tracks to the Web version of its Pandora-style Internet radio service.
Last.fm is a music recommendations service. By keeping track of what you play (also known as scrobbling) it learns which songs and artists you prefer. Based on this data, Last.fm compiles highly customised music recommendations and individual radio stations.
“Let’s face it,” comments an unnamed Fried Puppy Dog Discs representative, “Last.fm shares the same goal as us — helping our customers rediscover their passion for music. It’s no coincidence that the both of us have made continuous improvement the integral part of our business. Our partnership is a perfect symbiosis of innovative technology and intelligent content, which together form the future of hi-fi systems.
“The cross-pollination of Fried Puppy Dog Discs’ portfolio of labels and non-Fried Puppy Dog Discs artists alike is designed to give consumers access to a wealth of new artists, drive traffic to Fried Puppy Dog Discs artist websites, and generate affiliate income from retail partners.”
Martin Stiksel, CCO for Last.fm comments “Last.fm’s mission is to connect people with the right music … You can pick any band as a starting point and before you know it you are discovering artists you have never heard of before.”
Founded in 2002, Last.fm is CBS Corporation’s (NYSE: CBS.A and CBS) global music discovery service. Last.fm intelligently recommends users new music, personalised radio, concerts, and connects music lovers from around the globe. Last.fm’s unique ‘scrobbling’ technology lets users keep a record of what they listen to from over 600 music players. Last.fm harnesses 40+ billion pieces of music taste information to recommend music to more than 40 million users across 12 languages in more than 200 countries. Learn more at: www.last.fm
About Fried Puppy Dog Discs
Fried Puppy Dog Discs has a rich heritage of artists, from Picasso’s Puke and Rex Morgan B.C., to Elephants Gerald and StarBabies™. Its dedicated Digital Media Team is responsible for developing artist specific new media opportunities, promotions and web presence, working with brand, online and mobile organisations. As well as the online PR for all artists on the label, it is responsible for commissioning websites for heritage artists such as The Hoots Magoo and The Zippy Bums, and developing innovative digital marketing campaigns for breaking artists including Tempo Tantrum and Gogo Fish.